Presentation ap in services and yield management

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1. AGGREGATEAGGREGATE PLANNING INPLANNING IN SERVICES ANDYIELDSERVICES ANDYIELD MANAGEMENTMANAGEMENT Pablo de Olavide University, Seville. 6th March, 2015 Subject:…
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  • 1. AGGREGATEAGGREGATE PLANNING INPLANNING IN SERVICES ANDYIELDSERVICES ANDYIELD MANAGEMENTMANAGEMENT Pablo de Olavide University, Seville. 6th March, 2015 Subject: Operations Management II Students: Beatriz Piedras Martínez Javier Ocaña Infante María Nocete Luján
  • 2. Aggregate planning in servicesAggregate planning in services
  • 3. Cost ControlCost Control
  • 4. RESTAURANTSRESTAURANTS
  • 5. HOSPITALSHOSPITALS Meet changing demand of patients by allocatingMeet changing demand of patients by allocating
  • 6. NATIONAL CHAINS OF SMALLNATIONAL CHAINS OF SMALL SERVICE FIRMSSERVICE FIRMS
  • 7. MISCELLANEOUS SERVICESMISCELLANEOUS SERVICES
  • 8. Brief ExampleBrief Example Klasson and Avalon, a medium – size law firm of 32 legal professionals, wants to develop an Aggregate Plan for the next quarter. The firm has developed 3 forecasts of billable hours for the next quarter for each 5 categories of legal services they provide. The 3 forecasts have been named as ‘best, likely and worst’. If we assume 40 – hour workweek and that a 100% of each lawyers’ hours are billed, we obtain about 500 billable hours from each lawyer this fiscal quarter.
  • 9. Forecasted Demand for each ScenarioForecasted Demand for each Scenario (Best, Likely, Worst)(Best, Likely, Worst) Lawyers needed (workforce)Lawyers needed (workforce) = Total hours/billable hours per lawyer for the quarter
  • 10. Once we have forecasted the Workforce needed for the quarter (or for any period of time the wording of the exercise requires), we need to follow the steps for ‘Chase Strategy’, ‘Level Strategy’ and ‘Mixed Strategy’ in order to obtain the Total Costs for the period. If the wording doesn’t say anything about which strategy is going to be carried out, we have to compute all the strategies in order to compare the TC we obtain, and choose the less costly strategy.
  • 11. YIELD MANAGEMENTYIELD MANAGEMENT AIRLINE INDUSTRYAIRLINE INDUSTRY Passengers that need to be serviced in all flights. Schedule for number of flights on all routes. Personnel required on each plane and site. How many seats to allocate to different fare All of these factors make for a more complex aggregate planning method YIELDYIELD MANAGEMENTMANAGEMENT
  • 12. YIELD MANAGEMENTYIELD MANAGEMENT
  • 13. Yield management example :Yield management example : Cruise ship with maximum number of 1000 cabins. Avarage number of cabins used  400 cabins. Cabins are identical  Price  1200€.
  • 14. Yield management example:Yield management example:
  • 15. Yield management example:Yield management example:
  • 16. Yield management:Yield management:
  • 17. Iberia example:Iberia example:
  • 18. Iberia example:Iberia example:
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